Forecasting 2024: Key Shifts in Data Storage Strategies

Jan 25, 2024 | Backup and Archive, NEO Series

Forbes predicts a significant transformation in the digital storage landscape for 2024. The article discusses the challenging period of 2023, marked by a slump in digital storage demand. It highlights the potential revival in 2024 due to increasing demand driven by big data analysis applications and evolving storage and memory technologies.

Noteworthy insights from industry experts shed light on the anticipated trends. The debate between NAND flash and hard drive storage adds intrigue, while the potential return of optical storage and active archives in ransomware protection hints at a dynamic year ahead.

Natalie Kremer Global Product and Channel Marketing Manager at Overland-Tandberg foresees active archive solutions will take the spotlight, leveraging LTO Tape technology for a seamless balance between performance and cost efficiency.

“In 2024, the data storage landscape will undergo a transformative shift, with active archive solutions gaining even more prominence. Leveraging the power of LTO Tape technology for frozen data, organizations will adopt a tiered storage approach, seamlessly balancing performance, and cost efficiency. Active archives will continue to integrate Tape libraries as a reliable and cost-effective solution for long-term preservation of infrequently accessed data, ensuring durability and data integrity.”