Market Segments We Serve

Storage solutions with innovation built in.

SOHO: 1 – 6 employees

Small office Home office:
A market segment for office equipment or computing peripherals (e.g., printers or copiers). Products targeted to the SOHO market tend to be lower in price and functionality than those designed to support large, corporate office environments. Short for small office/home office, a term that refers to the small or home office environment and the business culture that surrounds it. A SOHO is often thought of as being the smallest of small businesses. It is a privately owned and operated business or individuals who are self-employed. SOHO is often characterized as being a small in both the size of the office space and number of employees.

SMB: 6 – 99 employees

A small and midsize business (SMB):
This size organization only has a part-time individual managing its data and/or IT infrastructure. This individual does everything (manage backups, databases, the network, new technology purchases, support contracts, etc.) as a part of his/her overall job responsibilities. He or she spends at most 20 hours a week on these tasks, is more likely to spend 20 hours or less per month performing them and the organization may even outsource this task to a third party contractor.

SME: 100+ employees

SME (small-to-midsize enterprise):
This size organization has one or more full time employees dedicated to managing its data and IT infrastructure. However these individuals are still IT generalists and will manage two or more IT-related tasks (backups, databases, network, servers, support, etc.,) would generally not be considered an expert in any one and may have a title like IT manager, system administrator or network

Enterprise: 1000+ employees (Global)

This size organizations has grown to the point where it needs dedicated, full time IT staff with specific expertise to manage specific applications or parts of the IT infrastructure. A large enterprise will have individuals with job titles like SAN administrator, Exchange administrator, database administrator, etc. It is likely the organization will have a large amount of data (hundreds of TBs or even PBs).